“Social distancing” became a worldwide phenomenon in March 2020 in response to the COVID-19 pandemic. To see how the quarantine is impacting fitness and wellness behavior around the world, Verv has compiled key behavioral data from its 400,000-subscriber base.
Weight loss is a priority under quarantine
33% of Verv users chose programs dedicated to weight loss or body toning.
Movement preferred over meditation for stress-relief:
- 4% increase in physical fitness activities
- surprisingly, stress-relief activities like meditation declined by 4%
Time spent exercising outdoors went down:
An average of nearly 9 minutes
BUT the duration and quantity of fitness sessions have jumped.
Users trained an average of 1 minute more, and 20% of them completed 1 more workout than in the previous month
Afternoon workouts peaked
- An average of nearly 5% more people choosing to work out between noon and 7 p.m.
- While workouts between 8 p.m. and midnight decreased on average by 3%
Mediterranean, Middle East Surged in Fitness Adoption
These three countries led the way in online fitness adoption:
Italy: 197%
Greece: 185%
Iran: 159%
Stay Tuned
Verv will be sharing future data trends on how quarantines and social distancing are changing global fitness behaviors from its subscriber community.
With programs to improve mind and body, Verv is here to help you reach your wellness and fitness goals.
*Statistics based on data sourced from 400,000+ Verv app subscribers. Data and methodology.